Let’s take a look at Video Animacijos, specialising in making animated videos for businesses. They create all kinds of animated videos, like company intros, ads, videos for new product/service launches and more.

In this case study, we’ll explore how Video Animacijos managed to get 170 new leads in just one month. We’ll keep it simple and easy to understand as we break down the journey.

The challenge

In a crowded market with busy Marketing/Creative Directors as the target audience, how do you grab their attention amidst their busy schedules?

Inbound marketing isn’t always the ideal solution when your target audience is pressed for time.

The solution

Instead of waiting and hoping for potential clients to stumble upon their services online, we can make it easier for them.

By delivering their best offer directly to their potential clients’ inbox, we eliminate the hassle.

We carefully sourced the key decision makers data that is live and up to date. Each email is personalised and different to ensure we do not land into the target audience’s spam folder.

In the content of every email we avoid using salesy jargon and misleading subject lines as that does not work. The key is keeping the outreach email short, simple and conversational. The follow up emails are sent using perfect time gaps that have proven to work the best.

The Results

With over 72% open rate, the client has received a whopping 170 leads straight to their inbox!

Want to get a consistent flow of quality leads to your inbox? Get in touch today by emailing hi@ezeeprospects.co.uk .